Websites built with intention for people making a​ positive impact.

👋 Big Cedar provides marketing strategy & SEO on BC’s west coast.

With us you’re not just a number – get the personal service of a freelancer, but the quality and professionalism of a big marketing firm.

When your website doesn't reach its potential, neither can you.

Your website is more than a business card – it leads visitors down a path to connect with you.

Make it easy for clients to find you, tell them your story, then interact with them.

It’s no more complicated than that.

Clients choose us because of our clear, transparent process and technical expertise.

Clients stay with us because we get results.

You have a website, now what? 

You have the skills and the product, but no visitors!

Too often you hear: Buy ads! Hire an SEO! 

You could send money to the Facebook Google machines, but ads and SEO are just tactics – what you need is a strategy to tie it all together

But copywriting, social media, email automation – it’s so overwhelming!

Don’t you wish you could just hire someone to tell you what to do, giving the most impact with limited resources?

That’s what we do – we’re professional problem solvers who take pride in finding the best solutions and strategies for your budget (not for the agency).

Whether you’re more hands-off or the DIY type, you can hand us the keys knowing it’ll be taken care of, while we educate and empower you to take control.

Check out some of our work below 👇

Featured Work

Dr. Mieri Han

Owner, Rellingen Dental Practice

Fresh after signing papers taking over a dental practice, Mieri approached us to create the brand, write strategic copy, and transition from the old site. We designed a logo and website with a new booking system, highlighting their investments in new technology to set them apart from competitors. It shot to Google’s first page and got their practice off to a running start! 

dentist website design data-lazy-srcset=

2Loops.ca

Zero Waste Community Initiative

2Loops was created in response to the pandemic as part of Buddings Daycare, a Certified B Corp. Unable to hold their popular kids’ clothing and toy swaps, an online store was created so local families could swap and shop, keeping quality, gently-used goods out of landfills. We helped them create systems to organize products, added a booking system for volunteers, and customized a Shopify theme with a new logo that reflects their core principles of giving reuse and recycling. 

portfolio-2loops data-lazy-srcset=

Marco's Travel Deals

Subscription Newsletter

With the return to travel nearing, industry veteran Marco Fiallo leaned on his experience running Ecuador’s most popular hostel and walking tour to help people find the best deals. We created a logo, wrote the copy, and setup cost-effective email marketing to launch the travel deals newsletter.

paid newsletter landing page data-lazy-srcset=

Munish Sharma

Actor, Dancer, Playwright

This multi-talented creative was keen to showcase his work to a larger audience. We helped Munish design a site using an off-the-shelf WordPress theme to keep costs down, and gave him the tools to maintain the site on his own so he can keep his growing fan base updated on his latest events.

actor performer wordpress website data-lazy-srcset=

Nice Words

from some smart folks (thank you!)

dentist profile data-lazy-srcset=
“I was impressed with Victor’s professionalism and service. I was on a tight deadline and was concerned about the time difference, but that was put to rest as he was always accessible and communicative. Victor developed a clear action plan and strategy for our takeover of another dental practice. His suggested SEO tactics that I’d not considered allowed us to exceed our existing search ranking for local dentists in my area. I’d work with him again in a moment.”
Dr. Mieri Han

Rellingen Dental Practice, Hamburg

coach profile data-lazy-srcset=

“I wasn’t proud of my Squarespace site, my previous designer didn’t design it to how I imagined. I contact Victor and he fixed my issues, and pointed out other improvements as well as helping me switch domains. His knowledge of SEO is impressive and his practical tips gave me confidence to take my coaching business to the next level. I would recommend him to anyone looking for a reliable, knowledgable web designer who gets things done!”

Chel Rogerson
Wellness Coach, Sayulita
2loops profile data-lazy-srcset=

“I genuinely love working with Victor. We really appreciated his guidance in creating our Shopify store and patience in explaining the technical parts. His recommendations to setup the store and on which integrations to use helped us launch our online store with momentum. He has a lot of knowledge and listened to our needs – highly recommended!”

Aïda Soldevila

2Loops Family Store, Vancouver

Marketing often is seen as a bad word. But marketing done well is about understanding and connecting with your customer’s world views and desires.

Web marketing and SEO can be overwhelming, but my job is to make sure it’s not by explaining the steps to move you forward in clear, plain English.

If this resonates, reach out!”

Victor Lai
Founder, 
Big Cedar

victor lai vancouver bc copywriter data-lazy-srcset=

Our Superpowers

(stuff we’re really, really good at)

Content Strategy

The web is getting crowded but the solution isn’t to be louder. We’ll help you speak to where your audience is, to people who are already listening, with words that will sound like music to their ears.

SEO

We know search – we’ve been doing Search Engine Optimization for 12 years. We educate and help you stay on top of Google’s shifting algorithms to outrank your competitors.

Results-Driven Web Design

Clean designs with clear goals (call-to-actions in web speak), built the right way the first time to create high performing, easy-to-maintain, mobile-friendly sites.

Site Optimization & Maintenance

In 2021, a slow website is toxic to search rankings. We'll setup security and backups for piece of mind and tune up your site for optimal performance.

Have a project in mind?

Proudly Serving
Vancouver
Courtenay, BC
Comox Valley
The West Coast
Planet Earth

Digital Marketing Services
Content Strategy
Copywriting
Email Marketing Automation
Web Development & Web Design 
eCommerce Development
Shopify Development
Domain Transfers

Connect
A B.C. Based Remote-First Company
(but I’m always open for a cup of tea!)
Book a discovery call